Provide consumers with better feedback about their energy usage
Instructions
-
Make people see how much energy they consume every day.
Power companies can give customers an ambient orb that glows red when using a lot of energy at home and green when a customer’s energy use is modest. It can also make annoying sounds when energy consumption exceeds a specific threshold. -
Encourage consumers to upload their energy consumption statistics online and compare them with other users.
Consumers can be encouraged to buy a device that displays their energy use and sends the statistics to a website where users compare usage data. The competition created between consumers who can conserve more energy can reduce energy usage.