Spend more time building great products instead of spending it advertising.

No matter how great the advertisement is, if the product has flaws, the advertisement will not be very effective. It’s better to improve the product than to spend more money on the commercials. Focus first on making a product that people will love, and then it will sell itself.

“A lot of companies get confused; they spend money on things that don’t actually make the product better.”

1. Make the product the most important thing.
   A good product will sell itself. No ads are needed.